This Mother’s Day, we’re not just honouring her as a mother— we’re celebrating the woman she’s always been underneath it.

Sometimes, motherhood strips you down before it builds you back.
And in the blur of giving, nurturing, fixing, proving—you forget.
You forget you were a woman before you were anything else.

This Mother’s Day, we’re not celebrating a role.
We’re honouring the woman who came before it.

Because at Suboo, we don’t dress women for optics, applause, or algorithms.
We design for the woman underneath it all.

Long before anyone called you Mum, she answered to her own name.

Amid the planning, the holding-it-all-together, the everyday noise—there’s still a part of her that belongs only to her.

It’s not about the label.
It’s not about the schedule.
It’s about choosing something that feels like you.
Even on the days when the rest of you is spoken for.

To mark the moment, we asked our team to reflect on the traits, values, and quiet lessons they carry—because of her.

Here are a few of those love notes.

With love, the Suboo team x